Dr. Matthew J. Bruhin, Ph.D, LMFT, RAS - CEO

Dr. Matthew J. Bruhin is the Chief Executive Officer of APEX Recovery. Along with Co-founder Fred Bowen, Dr. Bruhin utilized his experience in the creation of high-end rehabs to construct a facility that was cutting-edge and affordable, yet lacked nothing. His vision, eye for detail and desire to lead have created an unparalleled vision for treating additive illness coupled with mental and emotional disorders. Dr. Bruhin treats every staff member and participant like family and hopes to bring his clinical and administrative vision to many.

Dr. Bruhin is a State of California Board of Behavioral Sciences, Licensed Marriage and Family Therapist as well as an Addiction Specialist registered by the Breining Institute. Dr. Bruhin earned his Doctorate in Addiction Psychology, has a Master of Arts degree in Counseling Psychology, and holds a Bachelor of Arts degree in Psychology, with a Minor in Addictive Disorders. Additionally he holds many other certifications and has tens of thousands of hours of clinical and training experience.

Dr. Bruhin has a diverse clinical training background, working in the mental health field for over 12 years. He specializes in the treatment of addiction and has specialized experience and clinical training in the treatment of prescription addiction, sexual addiction and gambling addiction. He works with many individuals and families ranging from the chronically, mentally ill, to high-level professionals, professional athletes, executives, and Hollywood film producers and TV personalities. He has developed his own specialized and effective techniques for the treatment of addiction and chemical dependency.

Dr. Bruhin loves to write, blog, and he appears regularly on network TV as a leader in the addiction field. He has worked with clients from A&E’s hit TV show Intervention, as well as the Tyra Show. Dr. Bruhin also performs local TV segments in order to get the public educated about addiction, and to break down the stigma of mental health issues. Dr. Bruhin balances his passion for work with the love of his family, enjoyment of travel, and his vintage Star Wars collection, which can be viewed in his private office.

Marybeth Zanin - Financial Director

Marybeth is a San Diego native, born and raised. She has been working in the healthcare field for over 30 years. She has an extensive knowledge in billing and collections. She has a silly, outgoing, warm and welcoming personality. Marybeth goes above and beyond for our clients ensuring every individual is well taken care of. She is a proud mommy of two puppies, Junaux and Kiley. She is an avid participant in local humane society events.

Heather Klima - Human Resources Director

Heather is a San Diego Native and has worked in the healthcare field since 1998. Most of her experience has been in Skilled nursing and rehab facilities working in their business offices doing billing, finance, HR, and as a medi-cal specialist

In her free time, Heather enjoys spending time with her four children and husband relaxing at home, or enjoying Southern California by trips to the beach, Disneyland and camping with friends. Both of her daughters are very active fastpitch softball players, so most nights you can usually find her at the fields coaching or cheering on her girls. Heather is also the current VP of Santee ASA, and spends many hours volunteering and helping to make sure the league runs smoothly during the softball season.

Mallory Serbin, LMFT - Clinical Director

Mallory is a State of California Board of Behavioral Sciences, Licensed Marriage and Family Therapist and clinical supervisor with a decade of experience working in mental health. Mallory’s clinical experience includes inpatient, outpatient and private practice work with individuals, couples and families and includes program development of a residential facility serving chronically and severely mentally ill individuals. Her unique experience with this population further expanded her approach and ability to create a comforting and therapeutic environment for individuals as they navigate the various challenges. She focuses on increasing mindfulness of current situations and emotional experiences to help her clients meet their goals and created more meaningful interactions.

While completing a Masters in Marriage and Family Therapy at Alliant International University, she focused on treating Substance Abuse as well as Couples Counseling. Additionally, her work with individuals suffering from depression and anxiety as well as issues of domestic violence shaped her philosophy in treating individuals and couples through focusing on emotions and the role of attaching to others. She believes it is through this focus on emotions and attachment that significant and long-lasting change develops.

Mallory’s passion is for people and their relationships. She has a deep interest in helping people achieve their potential and it is her goal to empower individuals as they search for connection, intimacy, love, and success. By helping people find the tools to cultivate their unique skills, Mallory believes we can find hope and fulfillment to overcome the struggles of everyday life.

“I bring my own life experiences to my therapeutic work and focus on developing a secure and safe relationship with my clients. Every individual has a story that is unique and special. I am passionate about understanding each person’s experiences without judgment. With compassion and sincere empathy, I can help you overcome struggles and find the insight and awareness that is necessary to create caring relationships as well as lasting happiness.”

Jenny Gulczynski - Clinical Operations Consultant

Jenny earned her Master’s in Clinical Health Psychology from California School of Professional Psychology, while in the Doctorate Program. She has over 20 years in providing services throughout the state of California to both children and adults in the Behavioral Health Field, with a specialty in Co-Occurring Disorders and Chemical Dependency. She has provided both leadership and direction to Clinical and Administrative staff as a senior manager with a direct reporting relationship to the CEO. She has been accountable for internal and external aspects of both Residential and Outpatient Programs and Service Facilities.

At APEX Recovery, Jenny has an innate and intuitive knowledge of the company’s goals, overall mission and culture, as well as of the greater industry and accrediting organizations. She maintains regulatory compliance and monitors the overall Quality and Performance Improvement Standards, Professional Standards, and Accepted Business Practices. She works closely with the CEO and the APEX team to develop, review and implement policies and procedures in accordance with the regulatory bodies that govern the facility. Her work at APEX shows the value the center places on client safety and overall satisfaction while continuously improving the quality of care and services provided.

Rebecca Hartman, RADT-1 - Program Director

Rebecca has been in the health care field since 2007, working for several different care facilities until she came to Apex in 2015. She received a certificate in Medical Assisting from Maric College in 2006, and then went on to complete a certificate in Alcohol and Drug Counseling from CAARR Institute in 2012. Since then, Rebecca has been training to receive her California State License for Alcohol and Drug Counseling, and hopes to continue growing and learning in the field of addiction. In her personal time, Rebecca enjoys spending time with her husband and daughter by taking advantage of all that San Diego has to offer. You can often find her at local attractions, including the San Diego Zoo and San Diego Zoo’s Safari Park. Rebecca plays a large role in her daughter’s school activities, and is an active member of the PTA. She also enjoys baseball, and having grown up in Northern California, she is a lifelong Giants fan. Along with being a loving wife and mother, Rebecca is proud to be over 12 years sober and is passionate about giving back what so freely given to her.


Jason Ellton - Collections Specialist

Jason has been working in the Medical Billing/Revenue Cycle industry for over 15 years. He began his career as a Patient Access Representative, his experience includes utilization coordination, government and commercial billing/verification to try his hand at starting his own medical billing consulting company.

He has worked and volunteered assisting homeless and disadvantaged families with finding resources for health care options food resources and seasonal clothing.

Every weekend you may see Jason out and about either snorkeling La Jolla Cove, hiking 1 of 8 waterfalls in San Diego county or in the desert fishing the Great American Canal.


Cindy Bradley - Receptionist

Cindy Bradley has lived in San Diego for over 40 years. She has family and community ties that run very deep throughout San Diego County. She grew up in and married into military families. She is an avid paper crafter and photographer. When not devoting her time and energy to keeping the APEX Recovery Corporate office running smoothly from her front office desk, she can be found making the most of family time with her husband, two sons and her Beagle Brigade.